ARCTIC PAPER


2016


We collaborated with 3D/CG office FOAM.STUDIO, Berlin and Design Agency JUNO, Hamburg on this global campaign including a series of digital sculptures for Swedish paper manufacturer ARCTIC PAPER. ARCTIC PAPER brands are synonymous with quality and environmentally friendly production processes.

The campaigns images should continually rediscover the topics of paper, nature,
communication and design in a bold and highly elaborated way.



Exploring the interaction between the tactile and digital world, the new Design collection showcases each paper shade and surface within the uncoated Munken Design Range together with the coated Arctic Volume Range.






“Limit everything to the essential, but do not remove the poetry.”
~Dieter Rams

“Art is the concrete representation of our most subtle feelings.”
~Agnes Martin

“Not to show the real world, but the world how it really is.”
~Kurt Weiler


“Everything we see is light.”
~Paul Cezanne


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